The Nike Sneaker Lab on the fourth floor is the largest concentration of seasonally current Nike footwear anywhere on the planet. Here, shoppers can create unique custom products in the "Nike Sneaker Bar." that provides Nike's dip-dyeing, footwear printing, embroidery, footwear patches, and lasering customization. Additionally, there is a footwear accessory bar of laces, zippers and tongue tags.
Tour Nike's New Fifth Avenue Flagship with No Cash Registers
By Jessica Wilkins | Published April 08, 2026